Sponsors

Title Sponsor
Key Sponsors
Product Sponsors
Supporting Sponsors
Become a Sponsor

Bob Hughes and Advantage Benefits Group (ABG) have sponsored sailboat racing at an international level for many years and has found cycling to be his new passion. Like Bissell, Advantage Benefits has sponsored races, as well as category 5 competitors through to the professional ranks. Aside from Mr. Hughes’ love for competition, the sport of cycling fits very well into the business of Advantage Benefits Group. Cycling is a healthy sport promoting healthy living and that’s what Advantage Benefits’ business is all about, because healthier Americans mean lower healthcare costs for all.

The most important factor that Bob Hughes brings to the team is his unyielding commitment to the riders. It would be tough to find a sponsor in any sport to match Bob’s love for the riders on his team. He opens his house up to them at all times, he feeds them, in essence he takes care of them as if they were his owe children. It is a rare occurrence to find a CEO of a company that sponsors a pro cycling team in the feed zone, mixing bottles and handing them out to his riders. This is standard procedure for Bob Hughes.

Bob’s passion for victory, his riders and his financial commitment to this solidifies the fact that we will be the program to ride for in North America.

The idea of a healthy professional sports team fits perfectly with Priority Health’s mission of creating awareness and educating the public on healthy and active lifestyles. Priority Health’s commitment to creating a first rate professional cycling team has be demonstrated from day one by not only committing significant dollars to the team but also a tremendous amount of human resources and programs that will bring an incredible amount of exposure and local media coverage to the team. This will be a great value to all of our sponsors and all those involved.